At Wildmark Outdoor Store (“we,” “us,” or “our”), we understand that privacy is as essential to our customers as stealth is to a successful hunt. Just as we protect your scent from detection in the field, we’re committed to safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect information about our customers and visitors to wildmarklures.com.

1. Information We Collect

We collect information that helps us serve global hunters with the gear they need:

  • Personal Information: When you make a purchase, we collect your name, email address, shipping address, payment information (processed securely through PCI-compliant gateways), and phone number.
  • Device and Usage Information: Like tracking game patterns, we collect data about how you interact with our site, including IP address, browser type, pages viewed, and referring URLs.
  • Cookies and Tracking Technologies: We use these tools as strategically as scent eliminators to enhance your experience and understand site usage.

2. How We Use Your Information

We use your information with the same precision as you’d use our hunting gear:

  • Process orders and deliver your hunting equipment worldwide (excluding some Asian/remote regions)
  • Provide customer support as reliable as our game carts
  • Improve our website and product offerings
  • Send you relevant promotions (only with your consent)
  • Prevent fraud and enhance security with military-grade encryption

3. Sharing of Information

We’re as selective about sharing your data as you are about sharing your hunting spots:

  • Service Providers: We work with trusted partners (payment processors, shipping carriers) who help us operate our business under strict confidentiality.
  • Legal Requirements: We may disclose information when required by law, as necessary to protect our rights or the safety of others.
  • Business Transfers: In the event of a merger or sale, customer information may be transferred as part of the transaction.

We never sell your personal information to third-party marketers.

4. Data Storage and Security

We protect your data with the same vigilance as our scent elimination systems protect your hunt:

  • All transactions are processed through PCI-compliant gateways – we never store full payment details
  • Military-grade encryption keeps your information secure
  • Regular security audits ensure our defenses stay sharp
  • Data is stored on secure servers with limited access

5. Your Rights and Choices

You have control over your information, just as you control your hunt:

  • Access and Update: You can review and update your account information by logging into your account.
  • Marketing Communications: You can opt-out of promotional emails by clicking “unsubscribe” in any email.
  • Cookies: Most browsers allow you to manage cookie preferences.
  • Data Deletion: You may request deletion of your personal data, subject to legal retention requirements.

To exercise these rights, contact us at [email protected].

6. Cookies and Tracking Technologies

We use these tools as strategically as decoys in the field:

  • Essential Cookies: Required for site functionality (like your shopping cart)
  • Performance Cookies: Help us improve the site (like tracking which gear pages are most popular)
  • Advertising Cookies: Allow us to show relevant ads (only with your consent)

You can manage cookie preferences through your browser settings.

7. International Data Transfers

As we serve hunters worldwide (excluding some Asian/remote regions), your information may be transferred to and processed in the United States, where our headquarters in Des Moines is located. We ensure appropriate safeguards are in place for these transfers.

8. Changes to This Policy

We may update this policy occasionally – we’ll notify you of significant changes by posting the new policy on our site with an updated “Last Updated” date.

9. Contact Us

For questions about this Privacy Policy or your personal data, contact our hunting specialists at:

Wildmark Outdoor Store
3678 Hamill Avenue
Des Moines, US 50368
Email: [email protected]

From our hunting family to yours – may your privacy be as well-protected as your hunting grounds.

The Wildmark Team